Neuroscience for Leadership

When I saw this as one of the courses in MIT Executive education, it glazed off me. I might have confused it with Neuro Design: Neuromarketing Insights to Boost Engagement and Profitability. In Lead Like You Were Meant To: Make the Switch from Autopilot to Intentional book, there is a quote by David Rock.

"It is attention itself that changes the brain" - David Rock.

David Rock refers to Quantum Zero Effect. It boils down to how measuring something makes it more constant possibly closer to the ideal. This has profound implications. Its like taking a deep breath.

While the process seems innocuous, the outcome seems to change. Management since anything that gets measured calls for monitoring. This works in watching your calories, habits anything that makes you mindful of the landscape also makes you aware of what needs to change.

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