"CTR rates across channels and time to see how terribly performing most ad units are unless they are retargeting. A typical attribution path for me is social for apps and affiliate content for product." - SM
Looking at this overloaded page on typesense , I wanted to understand some of the terms. A good example of reverse index is when you have to search for 234, 235, 236. Here it makes sense to find the differeing last number sooner than the initial long, same numbers. The time to dynamically reconstruct inverted index is important. Levenshtein automaton what-is-tf-idf Term frequency - inverse document frequency. Faceted search vs Filtering
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