Only if it works for your brand image
Nike doesnt market its flyknit technology that reduces waste as "people buying performance shoes are more likely to associate green-manufacturing claims with reduced durability" and "Reducing manufacturing waste is not an attribute most sports-shoe buyers prioritize. "
Nike doesnt market its flyknit technology that reduces waste as "people buying performance shoes are more likely to associate green-manufacturing claims with reduced durability" and "Reducing manufacturing waste is not an attribute most sports-shoe buyers prioritize. "
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